Empowering Consumers: Understanding the EU Electricity Market Design Reform

The European Union (EU) has embarked on a significant reform of its electricity market design, aiming to bring about a more stable and consumer-friendly energy landscape. This reform seeks to reduce price volatility for end-users, providing them with increased tariff choices to better suit their preferences and needs. In this blog post, we will explore the key elements of the EU electricity market design reform and how it aims to protect consumers from the impact of fluctuating energy prices.

Enhancing Consumer Choice

One of the central tenets of the reform is to empower consumers by offering a wider range of contractual choices. The EU recognizes that consumers have diverse risk preferences, and as such, the reform introduces various contract options. This includes fixed-price contracts for those who prefer stability and dynamic-price contracts for those willing to embrace market fluctuations. Importantly, the reform prohibits unilateral changes to contract terms, ensuring that consumers have transparency and security in their energy agreements.

Price Interventions for Consumer Protection

To shield households and small to medium-sized enterprises (SMEs) from volatile energy prices, the reform includes provisions for price interventions during crises. Consumers will have access to a regulated retail price, which may involve setting prices below cost for a substantial portion of median household consumption. This measure, previously implemented in some countries during crises, aims to protect consumers, control inflation, and maintain incentives for energy conservation. Additionally, a supplier of last resort regime will be established to ensure a continuous supply of energy to consumers in case of emergencies.

Renewable Energy Sharing and Multiple Meter Installations

The reform promotes enhanced opportunities for consumers to participate in renewable energy sharing without the requirement to create formal energy communities. This initiative encourages the decentralization of energy production and fosters a sense of community engagement in sustainable practices. Moreover, consumers will have the option to install more than one meter at their premises, enabling them to enter into contracts with multiple energy suppliers. This flexibility empowers consumers to explore diverse energy options and tailor their choices to align with their preferences.

Mandatory Hedging Strategies for Suppliers

Acknowledging the challenges posed by wholesale market volatility, the reform proposes mandatory hedging strategies for energy suppliers. This measure aims to mitigate risks associated with fluctuating market prices by obliging suppliers to implement appropriate hedging strategies. Suppliers will be encouraged to engage in increased use of forward contracts with generators, providing a mechanism to lock in future prices. This ensures a more stable energy supply chain and contributes to a more predictable energy market for both suppliers and consumers.


The EU electricity market design reform is a bold and comprehensive initiative geared towards protecting consumers, enhancing their contractual choices, and fostering a more resilient and sustainable energy market. By providing a range of contract options, intervening in crises, promoting renewable energy sharing, and imposing mandatory hedging strategies, the reform sets the stage for a more consumer-centric and stable energy landscape in the European Union.

UtilityCloud enables retailers to swiftly adapt to these changes in a cost efficient way to provide an even stronger competitive edge. As these changes take effect, consumers can look forward to a more empowered role in shaping their energy future.

Sources: EU Commission (2023) Electricity Market Design Rule Communication, THEMA Consulting Group